In recognition of the performance of good design and was never troubled, the Style Porsche design team was rewarded the title "Red Dot: Design Team of the 2012".
Chief designer, Michael Mauer and 80 members of his team have been dedicated to preserving and enhancing the identity of entire line model Porsche cross since 2004.
With the new Porsche 911 Carrera, the design team has succeeded in bringing forward the 911 success story, which has been successful in a period of almost 50 years until today. For such matters, this design icon Award "Red Dot: Best of the Best 2012".
"The fact that we won the second award for this make me famous and proud of my team. That means we take the design philosophy. With our work, we have ensured that Porsche has always been a hallmark of a Porsche, ranging from 911 to Cayenne, "Frank Michael Mauer, Director of Style Porsche in a broadcast.
"Our design Quality built on our brand values, namely: tradition and innovation, sportiness, and for compliance to drive everyday. This unique combination and the believ that good design should be honest, functional and not eaten by the time it was the basic of the characteristics of the design language of the Porsche, "he added.
"Porsche 911 sports car like no other, and in fact is not like other vehicles at all, cars continued to carry the tradition and innovation with the best way and always keep symbiosis." said Prof. Dr. Peter Zec, initiator and CEO of Red Dot Design.